Zapier vs Make
The easiest automation tool vs the most flexible. Here's how they compare on features, pricing and value in 2026.
Quick verdict
Zapier is easier and connects to more apps. Make is cheaper and handles complex, branching scenarios better.
Choose Zapier if…
You want quick automations with zero learning curve.
Choose Make if…
You build complex workflows and care about cost per operation.
Side-by-side comparison
| Criteria | Zapier | Make |
|---|---|---|
| ToolKenzon score | 8.8/10 winner | 8.7/10 |
| Ease of use | 9.4 winner | 7.9 |
| Features | 9.0 | 9.2 winner |
| Value for money | 7.6 | 9.3 winner |
| Support | 8.4 winner | 7.9 |
| Starting price | $19.99/mo (annual) | $9/mo (annual) |
| Free plan | Yes | Yes |
| Pricing model | Freemium | Freemium |
| Best for | Non-technical users automating workflows across many apps. | Power users who need complex logic at a lower price. |
| Features | ||
| Zaps (automations) | Yes | — |
| Multi-step workflows | Yes | — |
| AI actions | Yes | — |
| Tables | Yes | — |
| Interfaces | Yes | — |
| Webhooks | Yes | Yes |
| Visual scenarios | — | Yes |
| Routers & filters | — | Yes |
| Iterators/aggregators | — | Yes |
| AI modules | — | Yes |
| Scheduling | — | Yes |
Feature list reflects headline features named by each vendor; "—" means not listed as a headline feature, not necessarily missing.
Zapier: pros & cons
Pros
- Largest app integration library
- Very easy to start
- AI and multi-step Zaps
Cons
- Gets expensive at high task volumes
- Complex logic is harder than in Make
- Free plan is limited
Make: pros & cons
Pros
- Visual scenario builder
- Excellent value per operation
- Advanced data handling
Cons
- Steeper learning curve
- Fewer integrations than Zapier
- Debugging can take time
ZapierFrom $19.99/mo (annual)
Visit (opens Zapier in a new tab)MakeFrom $9/mo (annual)
Visit (opens Make in a new tab)